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Hello

Manifesto

We are actionable creativity. Attainable elegance. Haute couture and Air Jordans. Martini et frites. Our touch is light, our impact is maximal. Always timeless, never boring. Disciplined, not rigid. We are aesthetics, data and heart. We are big swings and tiny details. We understand and elevate.

About

Maison Lotan is a Tribeca, New York-based creative agency offering brand strategy, design, and creative production services. Our team is composed of accomplished designers and forward-thinking creatives, with brand-whisperer Roee Lotan at the helm.

With over two decades of experience, and a nuanced understanding of the hospitality, travel and wellness spaces, we have honed our unique style, characterized by a balance of timeless simplicity and daring creativity.

Industries

Hospitality

lifestyle

fashion

Selected Clients

2024
Hospitality
2023
Fashion
2024
Lifestyle
2023
Lifestyle
2022
Fashion
2023
Hospitality
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About

Maison Lotan is a Tribeca, New York-based creative agency offering brand strategy, design, and creative production services. Our team is composed of accomplished designers and forward-thinking creatives, with brand-whisperer Roee Lotan at the helm. With over two decades of experience, and a nuanced understanding of the hospitality, travel and wellness spaces, we have honed our unique style, characterized by a balance of timeless simplicity and daring creativity.

Get In Touch

Services

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Strategy & Creative

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Branding & Design

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Creative Production

All Services

Selected clients

Doona
Tifffany&Co.
American Cancer Society
Bollettino Magazine
Neuehouse
Casa Cipriani NYC
SUNRISE BRANDS
FIFTHWALL
Lenskart

We specialize in fostering a brand’s emotional connection with their audience, showcasing their value and framing their offering to support the brand’s desired price point.

Learn how

Beauty & Action

Beauty & Action

Beauty & Action

Beauty & Action

Beauty & Action

Beauty & Action

Beauty & Action

Beauty & Action

Beauty & Action

Beauty & Action

We craft brand stories, carefully weaving together effective design & creative production.

tiers

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Branding

A development of a comprehensive guide that outlines the standards and principles governing how a brand is visually and verbally presented across all communication platforms.
This guide acts as a consistent compass, ensuring that the brand's image, comprising elements like the logo, color palette, typography, tone of communication, and other design facets, remains consistent and coherent.
Brand consistency, internal and external
Recognition through logo, typeface, and color
Focuses on owned media
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Deep Branding ™

Deep branding is a framework aimed to create a strong and lasting connection between a brand and its customers by appealing to their core beliefs, values, and desires. Deep branding goes beyond the graphics aspects of a brand and focuses on building a deeper emotional connection that resonates with customers. By establishing a profound and meaningful relationship with customers, deep branding can foster brand loyalty and long-term customer engagement.
Consistency and clarity on communication planning
Recognition through creative direction
Optimized for earned and paid media

after hours

We invest in projects that induce discourse, value, and connection. We foster the culture we want to live in by committing to our communities— publishing content, hosting events, and creating tailored experiences with and for our partners.

Ready to discuss your project? Let's chat.
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