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The ABC of NYC
Stella James is a New York-based jewelry house rooted in legacy, emotion, and personal meaning. From their signature carved diamond letters to timeless silhouettes that feel both delicate and powerful, Stella James offers a poetic expression of what matters most: the people we carry with us, always.
Stella James
2025
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Apple and Tree
A mother and daughter, each with her own light, yet unmistakably connected. Melanie Bronfman created STELLA JAMES with her daughter Stella in mind, inspired by the ways love is passed down, reshaped, and returned. Their bond is the heart of the brand: timeless, tender, and forever intertwined.
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From inception to creation
We executed a complete visual rollout, combining product photography with on-model storytelling to create a seamless brand expression.
From inception to creation
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AI AS A CREATIVE PARTNER
AI helps bridge vision and execution, making the creative process more fluid, dynamic, and rewarding. In this project, we used AI to explore a proof of concept, testing ideas quickly and shaping them into something tangible.
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